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    Steven Levitt
    Keynote Speaker
    Co-author of FREAKONONICS

    Co-Author of the phenomenal bestselling business books FREAKONOMICS and SUPERFREAKONOMICS, and winner of the highly esteemed John Bates Clark Medal, as the most influential economist in America under the age of 40, Steven Levitt discusses the financial crisis in simple terms that anyone can understand. At BigIdeas, Levitt will demonstrate how his FREAKONOMICS approach (combining data, economic theory, and creative, unorthodox thinking) can be applied to selling business products and services and to the development of B2B eCommerce. He has been featured on some of the nation's most watched programs, such as Good Morning America, 20/20, Charlie Rose, and The Daily Show with Jon Stewart, and now you can hear him live at BigIdeas 2010!

    Gene Alvarez
    Featured Speaker
    VP Gartner CRM Research

    Gene Alvarez is a VP in the Gartner CRM Research organization. Mr. Alvarez has more than 23 years of IT experience in business impact assessment, vendor management, project management, software development and delivery of complex business applications. He is a recognized authority on retail and consumer packaged goods industry applications and practices. Mr. Alvarez is also an international expert on sell-side strategies and technologies such as: channel/partner relationship management, catalog/content management, sell-side e-commerce applications, catalog/configuration management and presentation, commerce/merchant applications and services, Web content management, personalization, and consumer portals. He has spoken at many industry-related conferences worldwide and has been published/referenced/featured in various media and trade publications. Prior to joining Gartner he held positions with Nine West Group, KPMG Peat Marwick, New York Power Authority and AT&T Communications.
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